She has been exploring AI tools like Copilot to balance authenticity with the demands of the creator economy.

Commentators note that her departure isn't necessarily "drama" or "beef," but rather a strategic business decision as her market value has skyrocketed.

In recent vlogs , she has shared "cozy" updates, emphasizing a need to connect more deeply with her fanbase beyond high-glamour events. The Alix vs. Alex "Drama"

She has opened up about feeling "lost" last year following her meteoric rise, describing the pressure of transitioning from a student to a global brand.

Alix has recently been vocal about her feelings regarding rapid career growth and personal struggles:

For a closer look at her recent life updates and the 'chit-chat' style she uses to connect with her followers: Friday Night Vlog: Life Updates and Chit Chat TikTok• Oct 18, 2025