This track is just one piece of a larger puzzle aimed at bringing authentic Caribbean holiday cheer to the global stage. How to Enjoy "Rum Rum" This Season

Blackie brings his signature charisma to the track, telling the story of holiday merriment that revolves around "the bottle" and good company.

It’s the perfect icebreaker to get the energy up.

In the spirit of the song, try a festive Caribbean rum punch or even a Project #173 Black Cherry Rum to match the holiday theme.

Blackie continues to prove why he’s a staple in the holiday music scene. Whether you're a lifelong Soca fan or just looking for something more upbeat than "Silent Night," "Rum Rum" is the festive boost you need. Blackie - Rum Rum (The Christmas Vibes Project)