: The North American indoor plant market was valued at approximately $6.6 billion in 2024 , with a projected annual growth rate of 5.2% through 2031.
: Research shows 72% of plant buyers feel happier when owning plants. Exposure to houseplants is linked to lower cortisol levels (stress hormones) and improved positive emotions. buy house plants
: Industrial reports suggest that 40% of plants die before even reaching the consumer, and another 50% may die once home, highlighting the importance of proper selection and initial care. Buying Strategy: Where & How to Shop : The North American indoor plant market was
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