Dmx - Get It On The Floor (official Music Video) Ft. Swizz — Beatz
Swizz Beatz , who broke into the industry through his uncles (the founders of Ruff Ryders ), built his career alongside DMX. Swizz has noted that the "What!" ad-libs heard throughout the track were not originally samples but were captured live from DMX's natural energy during recording sessions.
It relies on fast cuts and raw energy, focusing on DMX’s commanding presence rather than a complex narrative, which Swizz Beatz once noted made it a "moment" rather than just a song. Legacy & Cultural Impact
The video features gritty, high-octane scenes including bodybuilding , motorbikes , and high-intensity club environments. Swizz Beatz , who broke into the industry
While it didn't hit the Billboard Hot 100, the single was a significant hit internationally and in niche charts, peaking at #34 on the UK Singles Chart and #57 on the US Hot R&B/Hip-Hop Songs . Music Video Analysis
Swizz Beatz revealed that while he developed the concept of following the beat's "keys," the idea for the hook itself was suggested by Jay-Z , though DMX and Jay-Z did not record their parts in the studio together. Legacy & Cultural Impact The video features gritty,
Directed by , the official music video is a visual celebration of the Ruff Ryders lifestyle and early 2000s hip-hop culture.
Released in as the second single from DMX’s fifth studio album, Grand Champ , "Get It On The Floor" stands as one of the definitive club anthems of the early 2000s. Produced by and featuring his longtime collaborator Swizz Beatz , the track encapsulates the high-energy, aggressive "Ruff Ryders" sound that dominated the era. Production & Background Directed by , the official music video is
Reflecting DMX's deep ties within the industry, the video includes appearances from The Lox (Jadakiss, Styles P, and Sheek Louch), Eve , and Onyx .