Released in October 2015 and directed by , the official music video became an instant cultural staple:
: The track won two Grammy Awards in 2017 for Best Rap Song and Best Rap/Sung Performance , despite Drake later expressing frustration that it was "pigeonholed" into rap categories. Drake – Hotline Bling
"Hotline Bling" is one of Drake's most defining singles, released on , as the lead single for his fourth studio album, Views . Originally premiered as a "Cha Cha Remix" on OVO Sound Radio, the track evolved from a tribute to rapper D.R.A.M.’s "Cha Cha" into a standalone pop-R&B phenomenon. Key Details & Impact Released in October 2015 and directed by ,
: Produced by Nineteen85 , the song features a sped-up and pitched-up sample of Timmy Thomas's 1972 hit "Why Can't We Live Together". Key Details & Impact : Produced by Nineteen85
: Drake’s uninhibited, slightly "dorky" dance moves sparked endless internet parodies and the famous Drake Hotline Bling meme template used for "yes/no" comparisons. Lyrical Meaning