How To Start A Gift Card Buying Business Today
Before launching, you must decide which sector of the secondary market to occupy:
: Form an LLC or Corporation to protect personal assets. Registration fees typically range from $100 to $500.
: Buying cards at high discounts and reselling them on major exchanges like CardCash or Raise . how to start a gift card buying business
: Focusing on high-demand niches, such as gaming (Xbox, iTunes) or major retailers (Amazon, Walmart, Target). 2. Legal and Regulatory Framework
: Partnering with established platforms like Tango Card to integrate gift card rewards into corporate HR or marketing systems. Before launching, you must decide which sector of
: Many states categorize gift card resellers as money transmitters. This license can take 3–6 months to acquire and cost between $1,000 and $5,000.
: You must comply with the Credit CARD Act of 2009 , which limits expiration dates and inactivity fees. : Focusing on high-demand niches, such as gaming
Starting a gift card buying business—often called a gift card secondary market or resale business—requires a careful balance of financial liquidity, strict legal compliance, and aggressive fraud prevention. The core business model involves purchasing unwanted gift cards from consumers at a discount (typically 60–80% of face value) and reselling them to other buyers at a higher price (85–95% of face value). 1. Market Research and Business Model