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: While more women may be visible on sets today, they are still largely absent from high-level decision-making and senior creative roles . 3. Emerging Signs of Change

: Media representations are increasingly credited with raising awareness about women's rights and inspiring career aspirations among female viewers of all ages. Summary of Key Challenges Primary Concern On-Screen Ratio 1:4 (Women:Men 50+) Severe lack of gender parity in older age groups. Technical Roles 13% (HODs) kitchen brunette milf

: When older women are cast, particularly in Hollywood, they are often restricted to a narrow profile: white, middle-class, and heterosexual. : While more women may be visible on

: Research shows that among characters aged 50 and over, only 1 in 4 are women . Summary of Key Challenges Primary Concern On-Screen Ratio

: The O Womaniya! 2025 Report found that women serving as Heads of Departments (directors, editors, cinematographers) declined from 15% in 2023 to 13% in 2024.