12th Edition of ET Now Insurance Summit

The Like Switch < 360p 2027 >

The cornerstone of the book is the , which breaks down the natural development of relationships into four measurable components:

The length of time spent together during each encounter. The Like Switch

, a former FBI behavioral analyst, provides a comprehensive framework for building rapport and influencing others. The report below details the core strategies he developed for profiling threats and recruiting spies, adapted for everyday social and professional success. The cornerstone of the book is the ,

The physical distance between you and another person. Simply being in someone's presence consistently—even without speaking—lays the groundwork for a connection. a former FBI behavioral analyst