Video_2020-11-08_19-42-57 -

"I cannot decide between [Option A] and [Option B]. What’s your favorite, and why am I wrong if I pick the other?". 2. Personalise Your Outreach

Reference a current event or holiday to make the message feel relevant to the "now". video_2020-11-08_19-42-57

"I saw you recently did [Activity]. It looked amazing—how was the experience?". 3. Ask Open-Ended Questions "I cannot decide between [Option A] and [Option B]